Exclusive Perfume Now Affordable for the Masses

My DNA Fragrance reduces price of fragrance giving consumers the opportunity to have their own designer fragrance.

My DNA Fragrance creates one of a kind custom perfume exclusively for each customer made from your DNA genetic code. The fragrance is currently only available online, but has amassed recent worldwide media attention as a unique one of a kind perfume in Newsweek International, the Today Show and many others.

My DNA CEO and visionary founder Carlton Enoch, says his vision for the fragrance has always been to make it affordable for everyone to have their very own exclusive perfume. He stated, “Designer brands offer you a bottle of perfumed water and alcohol with their names on it. 90% of the price the customer pays is for the use of the designer or celebrity name, packaging and marketing. With My DNA the customer is paying to have their own exclusive environmentally friendly fragrance individually custom formulated just for them.”

Because the fragrance is custom formulated based on the DNA genetic code of each customer, the laboratory analysis substantially increased production cost resulting in a higher retail price for the consumer when the fragrance was originally launched. Since the fragrance’s inception the cost of DNA analysis has considerably decreased as consumers embrace DNA testing as a normal process of identification giving My DNA Fragrance a substantial opportunity to offer consumers their very own exclusive fragrance.

For more information please visit the website at http://www.mydnafragrance.com.

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Celebrities Ecstatic Over One-of-a-Kind DNA based Perfume at 6th Annual TV Land Awards

My DNA Fragrance™ created a buzzing sensation amongst celebrities on Sunday, June 8th premiering its exclusive one-of-a-kind custom fragrance created from your DNA genetic code at the 6th Annual TV Land Awards in the official backstage gift lounge.

Over 70 gift certificates were given to celebrities as they swarmed the table smelling the samples of the new fragrance line at the TV Land Awards. Samuel L. Jackson, William Shatner, Vanessa Williams, Ed Asner, Beverly Johnson and many more praised the fragrance concept and expressed their excitement over the new brand. William Shatner pleasingly commented, “I would love to know what my wife smells like” as he smiled with a twinkle in his eye. Samuel L. Jackson also expressed, “My wife will love this” as he took two gift certificates, undoubtedly one for himself. Beverly Johnson expressed, “I love it! Sounds like so much fun” as she joked, “Does that mean when I wear it my boyfriend will become my slave forever?” Other exuberant comments from celebrities included adjectives like, exhilarating, brilliant, cleaver and fabulous. All night long celebrities continued to express their excitement over the introduction of the new fragrance line. Read all their comments and see photos of celebrities at the award show with the new fragrance line at the My DNA Fragrance website. www.mydnafragarnce.com

Unlike the 30,000 mass produced and celebrity endorsed fragrances on the market today, My DNA Fragrance™ offers you the opportunity to leave a memory of you in every room. It is the first fragrance ever formulated using DNA genetic codes as the blueprint to create individualized couture fragrance. No two people will ever smell alike again. It is a subtle biologically seductive liquid treasure that explodes into a unique exotic melody of fragrant notes.

The fragrance contains no alcohol and heals the skin because of its Aloe Vera properties and is easily attainable online at www.mydnafragrance.com for $134.99 for perfume and $119.99 for cologne. Customers submit a DNA sample to begin their fragrant formulation process and receive their choice of 4 ounces of fragrance in an aluminum bottle, which preserves the fragrant elixir.

My DNA Fragrance invites you to smell like you. Your fragrance is in the bottle, but the Scent is in You! www.mydnafragrance.com.